Tag: Automakers
Opinion | We need to address declining brand loyalty in the...
The latest results from the 27th annual Automotive Loyalty Awards by S&P Global Mobility present a concerning trend for traditional automakers. Brand loyalty has steadily dropped,...
Next-gen vehicle interiors: Innovations in cabin design, connectivity, and UX
Automakers are in a race to reinvent vehicle interiors for today’s high-tech, connected customers. While performance, safety, and efficiency are still important factors, more...
The changing tide: auto subscription services and the impact on dealerships
Picture this: you’ve just moved into your dream home, complete with a state-of-the-art kitchen. But you’re stunned to learn there’s an extra monthly fee...
4 ways dealers and automakers can support customers and drive loyalty
In the past three years, nearly every industry has experienced a dramatic shift in consumer expectations. The auto industry is no exception, with services...
Why alternative EV charging infrastructure could help solve U.S. adoption concerns
Even though electric vehicle (EV) adoption is growing, one issue remains a roadblock: the lack of enough EV chargers. According to a McKinsey report,...
Agency model ushers a new era: OEMs flirt with direct sales,...
As the wind of change sweeps through the automotive industry, OEMs have found themselves caught in a whirlwind romance with direct sales models. The...
Is image SEO important for car dealers?
From 2016 to 2018, image searches grew by 60%, according to Google. Today, more consumers are centering their searches around photos, which is excellent...
10 inventions that changed the history of automobiles forever
Automakers are always working to adjust and improve technologies while also developing new ones to increase drivers’ comfort and convenience, but we often forget...
4 ways car dealers can win against aftermarket service providers
According to the J.D. Power 2022 U.S. Aftermarket Service Index Study, customers increasingly prefer aftermarket service providers to new-vehicle dealers. J.D. Power surveyed almost...
Retail sales dipped in December despite small inflation improvements
Monthly U.S. retail sales dipped 1.1% in December, despite small but noticeable improvements to inflation and pricing.
The end of 2022 was a stressful time...