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Basic content marketing tips for novice marketers

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The SEMrush State of Content Marketing Report showed that "approximately 91% of companies use content marketing." If you are new to the content marketing...

Auto safety increasingly important for Americans, says study 

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A survey of Americans has put numbers to the concept that Americans value safety and reliability more than ever. As the pandemic drags on,...
auto loans

Online auto loans are on the rise. What does this mean...

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The pandemic has changed the way consumers purchase cars, which extends beyond online research and requesting test drives. Today, customers are conducting a variety...
Biden

Trump vs. Biden on the future of the American automotive industry

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The current 2020 presidential candidates diverge on many issues, and the US auto industry is no exception. For undecided voters, it can be challenging...

NAMAD lends a hand to minority dealerships with digital marketing training 

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With digital retailing becoming more valuable to dealerships than ever before, it’s important for dealers to have every resource necessary to meet the changing...
Beijing

Beijing Auto Show foreshadows automotive retail future

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The 2020 Beijing International Automotive Exhibition kicked off on Saturday, Sept 26 as the first major auto show since the coronavirus pandemic began after...

Absenteeism continues to plague auto plants

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Auto dealers have experienced highs and lows during the COVID-19 pandemic. Many have had surprising, record-breaking sales months and many have sold more used...
carla bailo

Industry Expert Carla Bailo Predicts Two-Year Auto Recovery, Impact Not as...

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According to Carla Bailo, the President and CEO of the Center for Automotive Research, it can be expected to take two years for auto...
Biden

Trump vs. Biden: What Are their Plans for the Auto Industry?

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The American election is coming on November 3rd, just ten weeks away, and polls are very close between the Trump-Biden camps, according to CNN’s...
Barra

GM CEO Barra Encourages Young Girls to Consider a Career in...

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Despite small glimpses of recent progress, women have continued to be underrepresented across the entire auto industry. According to data collected by Catalyst, women...