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being best

Being the First and Being the Best

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Getting to a customer first when it comes to leads is important, but being best is what seals the deal. Hear David's explanation on...
customer rapport

Creating Customer Rapport

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You don’t have to be BFFs, but They Must Like You All of us who truly want to serve our customers are looking for ways...

Sales Tips from Body Language Expert Dr. Jack Brown

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On Today's Episode of On the Mark, Mark welcomes Dr. Jack Brown to the show. Dr. Brown is a leading authority and expert on...
efficient

Having an Efficient Sales Process

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  What if customers paid a premium due to the fact that your sales process was way beyond efficient? Jonathan explains how to make it...
Stacey Ellis Hodges

The Keys to a Successful Family Business – Stacey Ellis Hodges,...

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  Since 1971 the Jim Ellis Automotive Group has brought its customers and community the best their family has had to offer. Now enlisting help...
process

Your Process is your “Why Buy”

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  Do you make it easy for your customers to transact with you? Do you have a special brand of coffee in your waiting room...
customers

Creating a Win-Win Solution for you and your Customers

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  Many industry professionals still believe that the best way to sell a car is by concealing information. Hear why Becky believes that complete transparency...
auto sales

IHS Markit Analyst predicts stability in auto sales for 2017

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Raising interest rates can certainly impact big item-purchase-decisions for consumers, therefore, impacting your dealership.  When asked what the short term forecast for dealers looks...
KPI

View-Through Attribution: The most important KPI you’re probably not using

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When it comes to effectively measuring the performance of your marketing, key performance indicators (KPIs) are extremely important. It is vital to have a...
newscast

Daily Newscast: Understanding the needs of female buyers | Analyst predicts...

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  On today's CBT Newscast for Friday May 5, 2017: Understanding the needs of female buyers - The 2017 U.S. Women’s Car Dealer Report In this interview...