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appointments

The Importance of Confirming Appointments

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On this week's episode of Kain & Co., David Kain talks about confirming appointments with your ptoential customers in order to move to the...
recon

How Paragon Honda Successfully Transitioned to a New Recon Process –...

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In this segment, we're pleased to introduce Gage Hathcock of ReconVelocity and Rob Patel, Auto Remarketing Specialist at Paragon Honda. Jim, Rob, and Gage...
Sales Language

It’s Time to Modernize your Dealership Sales Language

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It’s kind of nostalgic to listen to car salespeople talk with customers on the phone, either in live calls or when leaving voicemails, and...
salespeople

5 Qualities That are Found in High-Performing Salespeople

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What are the traits of highly successful salespeople?  It just seems to come naturally to some people – what is it about them you...
Q3

Surprise Numbers from Subaru, and Better Than Expected Sales Results for...

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2019 has been a year of wondering if and when the bottom would fall out regarding auto sales. Regarding new auto sales, some have...
words and phrases

Attractive Words and Phrases

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The way we word things can make all the difference when trying to close a sale. In this week's edition of On the Mark, Mark...
Gen Z

Does Gen Z Really Prefer to Buy Online?

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There’s a lot of hype in the market about the impending death of brick-and-mortar dealerships. Tesla is banking on this supposed doomsday already by...

Closing The Sale

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You have to be ‘The Hammer’ to be a good closer. You have to be a ‘natural’ to be a good closer. Only a few people...
customers

Teaching Customers About Maintenance in the Information Age

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Owner’s clinics are nothing new in the car business. Dealerships have been trying to teach new buyers about their vehicles (and the dealership’s service...
auto sales

What May’s Auto Sales Performance Could Indicate for the Rest of...

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According to Thomas King, Senior Vice President of the Data and Analytics Division at J.D. Power, May typically reveals the auto sales trajectory for...