Tag: auto sales training
Why traditional pitching methods are failing and how a new approach...
Matt Easton, Sales Coach and Founder of Easton University, says, "DITCH THE PITCH! The TYPICAL sales process is BROKEN." In today's episode of CBT...
Transforming ‘out-the-door’ price objections – Sean Gardner
On the latest episode of CBT Now, we feature Sean Gardner, an esteemed instructor and sales trainer from the Joe Verde Group. Today, Gardner...
Relational vs. transactional strategies for lasting customer loyalty
Welcome to the world of loyalty-based selling strategies, where every interaction is a step towards forging lasting connections and creating memorable experiences. In this...
How dealers can combat auto fraud with AI – Kanchana Sundaram |...
For years, the retail automotive sector has battled persistent fraud, impacting dealers and buyers alike. On the latest episode of CBT Now, Kanchana Sundaram,...
How dealers can stay ahead of emerging technology – Joseph Michelli |...
In 2023, the increasing use of advanced technology changed how dealers communicated with customers. But what can we expect in the customer experience as...
Jen Suzuki’s expert tips on maximizing opportunities in auto sales
A new year is filled with new opportunities. For sales teams asking how to crush it, this Inside Automotive episode may be the one...
How to set more effective goals this year – Sean Gardner |...
A new year isn't just about dreaming; it's about translating those dreams into tangible goals. On the latest episode of CBT Now, Sean Gardner,...
Revving up dealership sales: 3 essential components you can’t afford to...
Success in sales boils down to three main factors. On the latest episode of Inside Automotive, Matt Easton, sales coach, consultant, and founder of...
How to successfully recruit the best people for your dealership —...
Securing the right talent is crucial to the success of a dealership. So on today’s CBT NOW, we will spend some time exploring the...
Need auto sales training? Look to your vendors.
Auto sales training is delivering a poor experience because programs were not designed with modern retailing in mind. In fact, I wouldn’t hire any...