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leasing

Selling the Benefits of Leasing this Holiday Season

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The last week of the year for a car dealer can be a crazy one. End-of-the-year sales quotas, pressure to move last year’s inventory,...
mobile marketing

Mobile Marketing Opportunities For Auto Dealerships

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As it nears the end of 2017, the average age of kids getting their first phone is ten years old. Though radio marketing is still...
Auto Retail Buy/Sell Market

Auto Retail Buy/Sell Index Indicts Changes for Industry

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Joe Gumm of CBT News sits down with Erin Kerrigan, Managing Director of Kerrigan Advisors to discuss November’s Kerrigan Index, which provides a special...
buyers

How to Get Buyers to Visit Your Dealership between Purchases

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Repeat buyers are the basis of success for any auto dealership. You spend a lot of advertising dollars to attract new buyers to your...
online

5 Ways to Win Online

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I’m often asked at dealerships, seminars and 20 Group meetings what is the key element of success for selling cars online. My answer is...
Automotive sales totals

Automotive Sales Totals for November 2017

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CBT News Anchor Joe Gumm reports on U.S. automotive sales totals for the month of November 2017 at dealerships around the U.S. The seasonally adjusted, annualized...

October 2017 Auto Sales Totals

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CBT News Anchor Joe Gumm reports on U.S. automotive sales totals for the month of October 2017 at dealerships around the U.S. The seasonally adjusted, annualized...
Southwest Ford

Charles W. Gilchrist Will Become The New NADA Vice Chair in...

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Charles W. Gilchrist, President of the Weatherford, Texas Southwest Ford auto group, was voted to be the 2018 National Automobile Dealers Association (NADA) vice...
September 2017 auto sales

September 2017 Auto Sales Totals

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CBT News Anchor Joe Gumm reports on U.S. automotive sales totals for the month of September 2017 at dealerships around the U.S.   A lackluster summer...
Larry Dorfman

Larry Dorfman: Why listening to customers is more important than ever

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"The auto industry needs to get better as an industry." Ever hear that statement before? Maybe there are staff members at your dealership that...