Tag: Anne Fleming

In this interview with Women-drivers.com President Anne Fleming, Joe uncovers interesting facts collected in the 2017 U.S. Women’s Car Dealer Report about the vehicle...

  On today's CBT Newscast for Friday May 5, 2017: Understanding the needs of female buyers - The 2017 U.S. Women’s Car Dealer Report In this interview...

Vital Insights into Key Data Points for Largest Market Segment By Anne Fleming In its first analysis of the top 10 car brands of 2015, Women-Drivers.com...

Combine the proper ingredients to boost your bottom line By Anne Fleming Many combinations of formulas can work, but finding the optimal chemistry with women customers can...

That sounds nice right? That’s the goal of course with every move and decision your dealership makes. So, if adding a position to your...

Using women-centric advertising and sales strategies can help move truck sales, boost profits. BY ANNE FLEMING Truck sales continue to soar nationwide, and while many...

So have you seen that commercial, the one about women using trucks for everyday activities? Well life is now imitating art because using women-centric advertising...

Let dealership reputation and trust, not price, drive the value proposition when targeting these customers. BY ANNE FLEMING Based on how they approach the car buying...

Understand the particular triggers in a buy decision from millennial women, and adjust your sales tactics accordingly. BY ANNE FLEMING Here are a couple of...

Impress both the buyer and her companion to improve dealership sales. BY ANNE FLEMING When buying a car, 54 percent of women bring someone with...