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AutomotiveMastermind first-party data strategy

Why auto dealers need a first-party data strategy to entice car...

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The significance of controlling your dealerships' first-party data has become one of the main lessons learned over the past two years. This is going...

Maximize your dealership’s selling capabilities with these service-to-sales solutions — Aaron...

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At this year’s NADA Show in Las Vegas, CBT News anchor Bridget Fitzpatrick had a chance to speak with Aaron Baldwin, Vice President of Product...
loyalty

Why car dealers need to focus on increasing customer loyalty today

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Industry experts are predicting continued inventory shortages well into 2022 and according to IHS Markit data, brand loyalty for new vehicle customers has dropped...