Despite the estimated 1.02 billion dollar loss for dealerships due to the CDK Global outage, Sonic Automotive’s second-quarter net income is up 76% year-over-year. Joining us on the recent episode of Inside Automotive to talk more about that is Jeff Dyke, the President of Sonic Automotive.
Key TakeawaysÂ
1. Sonic Automotive’s robust playbooks and processes allowed the company to adapt quickly during the CDK outage. Dyke emphasizes the importance of being prepared for unexpected challenges, ensuring continuous operations and customer satisfaction despite the disruption.
2. Additionally, Dyke praised the automotive industry for its collective resilience, noting that despite the magnitude of the CDK outage, the industry handled the situation effectively. He suggests this experience will improve future preparedness across all major industry players.
3. Dyke expresses concern about certain OEMs overproducing inventory, leading to an unhealthy day supply. He advocates for tighter inventory management, similar to the approach used in pre-owned vehicle supplies, to maintain industry health and avoid financial strain on dealers.
4. For instance, Echo Park, Sonic Automotive’s pre-owned vehicle division, is experiencing unprecedented success. Dyke highlights how a strategic restructuring and the ongoing drop in pre-owned prices are driving Echo Park’s best EBITDA performance to date, positioning it strongly within the market.
5. Nonetheless, addressing the industry-wide technician shortage, Sonic Automotive has focused on changing its internal culture to foster growth in this area. With a goal of hiring 300 technicians by year-end, Dyke underscores the importance of having a skilled workforce to support business growth and maintain high service standards.
"We manage our business by playbooks... You just can't allow the cash to stop flowing, the units to stop moving, and our customers to not be taken care of." – Jeff Dyke.
