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female customers

Tune in and Profit – Female Customers Communicate Differently Than...

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It’s been said that the most important numbers in any business can’t be known. That is. you won’t know the number of customers who...
female buyers

Understanding the Needs of Female Customers

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  Women made up more than 65% of customers coming into our service departments in 2016 and they are more likely to be loyal to...
newscast

Daily Newscast: Understanding the needs of female buyers | Analyst predicts...

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  On today's CBT Newscast for Friday May 5, 2017: Understanding the needs of female buyers - The 2017 U.S. Women’s Car Dealer Report In this interview...
Mark Rikess

Tailoring experience to your buyers’ expectations

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In this interview, Joe gets one-on-one with Mark Rikess, President and Founder of The Rikess Group to get the details on his recent article...
Mary Barra

Has Mary Barra changed the way GM does business under Trump’s...

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  She’s the most powerful female in the auto industry, with 37 years at GM. Mary Barra, the first female CEO in the auto industry...
GM Business

Daily Newscast: A new wave of auto finance upstarts, Prioritized estimating...

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  In today’s CBT Newscast for Thursday March 23, 2017: Has Mary Barra changed the way GM does business under new administration? Mary Barra, the first female...
Industry News

Industry News

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FCA Lights the Way FCA US dealerships are brightening the night for their customers who shop for new cars and trucks after sundown. FCA US has...
Jumpstart Fixed Ops

Daily Newscast: JD Power: The two most important areas for profit...

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JD Power: The two most important areas for profit at your dealership Survey: Are women drivers happy with your dealership? Can old dogs still create gross...
Service Advisors

Survey: Before purchase, shoppers are looking at 3 things

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BRISBANE, Calif., Feb. 16, 2017 /PRNewswire/ -- eBay Advertising today released results from its two-part consumer automotive shopping journey survey, revealing that technology is...
Facility Tours

Daily Newscast:Are your digital marketing dollars going to BOTS?

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Are your digital marketing dollars going to BOTS? What women want from your dealership How to beat the competition on inventory