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Are Trump’s tweets good for the sales of American made cars?
EPA locks in 2025 fuel efficiency rules - U.S. Environmental Protection Agency chief Gina McCarthy on Friday finalized a determination that the landmark fuel efficiency...
A bold move from a top OEM
Report: Takata weighing $1B criminal settlement - Troubled auto supplier Takata is close to agreeing to a criminal settlement of up to $1 billion with...
Is TV advertising still effective?
If you've got any doubts that television advertising retains a crucial role in feeding the automotive marketing funnel, just turn on the TV for...
It’s Called “Friendly” for a Reason
Top Honda Dealer Creates Winning Culture
By: Mary Welch
Eric Kahn is a dye-in-the-wool car guy with a blue stocking education and Wall Street credentials. Or...
The Business Gods: Go Bold!!
If You Want to Win — Go For It!
By: Jeff Cowan
So you have been in business for a while and you’ve built a name. ...
Daily Newscast: The impact of analytics
On today’s show, Ford CEO, Mark Fields, discusses the impact of analytics, what consumers want from your service department, and 2017 CBT Conference Keynote...
Ask the Pros
Q: I am confident that customers who buy on the floor will use our service department but I’m losing customers who buy online. What...
Stay ahead of the competition by improving this one thing
Stay ahead of the competition by improving this one thing
Now is the the time to be in automotive. We are steaming toward another record...
Daily Newscast: Preventing top producers from leaving your dealership
On Today’s Show, Ford uses Snapchat to launch their new SUV, the right way to follow-up on a lead, and how to prevent your...
The right way to follow up a lead
It may seem obvious, but strong body language and emphatic hand gestures mean nothing in a dealership’s follow-up sales call to a potential buyer.
Whether...
