Customer Data Platforms, - search results

Both dealers and vendors are beginning to realize that online platforms like google analytics play an important role in a dealership’s digital marketing strategy,...

With the end of 2018 fast approaching us, it’s time to start thinking about your dealerships marketing efforts going into 2019. From your marketing...

If you really want to impact auto sales, you need to impact the shopping process early. A recent study found 86% of auto buyers...

Are you looking for a way to increase business? The answer may be to hire a designated online salesperson at your dealership. The internet...

CDK Global and ELEAD1ONE are merging together as one company. Joining CBT News to talk more about this new acquisition and opportunity for the CRM company is...

Technology is supposed to make things simple. That’s about as clear and concise as it gets when the debate turns to the application of technology...

Deciding where to put your dealership’s marketing budget and strategies can be challenging. The world of technology has brought about many options, but with...

Brian Pasch takes a break from writing his next book and training industry leaders to sit down with CBT Automotive Network about digital retail...

Over the past decade or so, the automotive industry has been through some major changes. A large part of this change stems from the...

Consistency is a word that is frequently heard in the marketing and advertising world. Do you know what you’re blogging, sharing, and posting this...