Customer Data Platforms, - search results

In today’s market, stocking your dealership’s lot with the right inventory is crucial and has a direct impact on overall dealership profits and success...

On this episode of Inside Automotive, host Jim Fitzpatrick is joined by Glenn Pasch, auto marketing expert and CEO of PCG Digital, to discuss...

On the latest episode of Kain & Co., host David Kane sits down with April Simmons, the marketing director of Horne Auto Group, to...

Digital marketing strategies have become a crucial component of running a successful dealership, often meaning the difference between success and failure in today's technologically...

Car dealers have navigated a pandemic, high interest rates, inflation, and fluctuating demand with relative ease, underlining the strength of the retail automotive sector....

In today's world of instant connectivity, the lines between physical dealerships and digital spaces, for leads and sales, are increasingly blurred. And for the...

HOUSTON, December 21, 2023 – TotalCX, the leading provider of AI-driven customer experience management solutions, is proud to unveil its latest groundbreaking development in...

In today’s highly competitive market, dealerships are continuously searching for new and creative ways to gain a competitive advantage. One often underestimated resource that...

Inaccurate payment estimates are one of the biggest pain points for car buyers, sometimes ruining the dealership experience for consumers. Unfortunately, many dealers rely...

First-party data, customer information collected and stored by a business, is a powerful tool that allows companies to provide better, more efficient service. But...