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Cutting-edge automotive marketing strategies to boost dealership profitability
There’s just no denying the fact that the automotive industry is more competitive today than ever before.
To succeed, dealerships must adopt a digital marketing...
Ford and Stellantis lead J.D. Power survey, U.S. July sales forecast...
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Ford and Stellantis top J.D. Power 2024 vehicle appeal survey. Read More
U.S. July new vehicle sales forecast shows recovery post-software outage. Read More
Mercedes-Benz...
Driving Dealership Profitability through the Service Drive: A Focus on Training
The service drive has become a key profit center for dealerships in recent years.
In 2023, U.S. new-vehicle dealerships wrote 264.3 million repair orders, slightly...
Navigating incentives and consumer spending – Aaron Bickart | OfferLogix
In the dynamic world of automotive sales, incentives, and rebates are making a significant comeback. But what does this mean for consumer spending and...
Overcoming challenges facing dealerships and innovative solutions
In 2024, leaders in the retail automotive industry are navigating a complex landscape filled with unprecedented challenges. Dealerships must address critical issues such as...
Adapting to declining used BEV prices
As the prices of used battery electric vehicles (BEVs) decline, new car dealers have the opportunity to adapt to this changing market landscape. With...
How to Manage the Off-Lease Vehicle Shortfall
The Certified Pre-Owned (CPO) sector is feeling the squeeze as the market faces a significant shortfall in off-lease vehicles. This shortage requires that dealerships...
The future of the agency model in automotive sales: Planning for what’s ahead
Henry Ford introduced the franchise dealer model in 1914, and it’s been a stable and secure part of our industry. However, recently, a buzzword gaining traction...
Unveiling the ‘Complete Profit Picture’: Insights from industry powerhouses
As dealers grapple with challenges like inaccurate appraisals, mispriced vehicles, and underperforming digital marketing, Cox Automotive stands out as a beacon of expertise in...
Smart shopping: A guide for buyers and dealers alike
Whether in the market for a new car or managing a dealership, understanding the ins and outs of smart shopping can make all the...