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The Power In Numbers
J.D. Power’s Power Information Network and PowerDealer are giving dealers the data they need to stay competitive in the marketplace. BY BARRY COURTER
Want to...
CBT News – April 16, 2015
On today's show:
- Randy Henrick, Associate General Counsel for Regulatory and Compliance Matters at DealerTrack, discusses how you can improve your dealership's data security
-...
Off the Hook
Dealer clients of HookLogic are seeing an incredible 60-percent show-to-close ratio. BY CAROL WHITE
If you want to sell more cars, you have to get...
3 Simple Google Tools That Every Dealer Should Be Utilizing
Utilizing free analytic tools can simplify a dealer’s approach to digital marketing. BY AMY FARLEY
Henry Ford once said he knew that half of every...
Beyond the Headline
Learning how to read the whole credit report and getting the full consumer story can help you avert potential missteps.
BY JENN REID
Consumer credit reports...
Constant Change
The Greater New York Automobile Dealers Association still operates on many of the principles that it was founded on more than 100 years ago,...
Make the Most of Your Marketing Dollars
Paying close attention to three key areas could prevent you from wasting 20 percent or more of your marketing budget. BY GLENN PASCH
You could...
Strategy Before Tactics When It Comes to Facebook
When deciding whether to have a separate Facebook account for business and personal, it’s best to examine your marketing goals. BY KATHI KRUSE
I’m not...
It’s Time For a Customer Service Health Checkup
Now is the time to let the past go, focus on what you can control and create an exceptional 2015 for your staff and...
Showrooming solutions from David Metter of HookLogic
David Metter, President of Automotive Division for HookLogic, says new data shows validation for what they have been doing. He talks about showrooming solutions...