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F&I And Sales On Same On Same Online Platform
If customers can complete credit applications and finance paperwork before coming to the dealership, the benefits are tremendous.
BY PETE MACINNIS
Today’s digital shoppers expect a...
Owner Retention Versus Owner Replacement
Quick self-exam reveals your inclinations as an ‘empowering leader’. BY DON REED
As part of the fixed operations profit potential analysis that we conduct for...
Phone Skills Remain Critical In An Era Of Digital Marketing And...
Dealerships cannot fail to strategize phone connections with customers and prospects, or to follow key rules. BY GRANT CARDONE
We all know about instantaneous connection...
A Smarter Cardinale Group Emerges From Disaster
Its execs are confident that devotion to key metrics and sophisticated digital marketing will help company thrive. BY JON MCKENNA
Cardinale Automotive Group has carved...
High Tech, High Speed, Low Cost Aren’t Only Kinds Of Connections...
Dealerships must refocus on personal attention to cement customer relationships. BY GLENN PASCH
If you stay current reading about business in general or marketing specifically,...
Strategize How To Get The Most Out Of Automotive Conference Attendance
Great ideas don’t get magically implemented. Pick your sessions carefully, and plan how to push through the best suggestions. BY GLENN PASCH
Each month, car...
Banking on a New Customer Experience
Bernie Moreno, founder and president of the Bernie Moreno Companies, draws upon his days with Saturn Corp., to build Ohio’s largest luxury auto group....
The Power In Numbers
J.D. Power’s Power Information Network and PowerDealer are giving dealers the data they need to stay competitive in the marketplace. BY BARRY COURTER
Want to...
Creating the High-Performance Organization
Having a skilled and talented workforce is central to a healthy and profitable dealership.
BY GREG SMITH
Just imagine walking through the doors of your dealership...
Driving Bottom Line Profits While Maintaining Integrity
Victoria Rusnak has set her sights on growing her family’s business while maintaining the level of integrity her father instilled in the company. BY...