CBT Now - search results

New Vehicle Models Bring Attention to Showroom and Sales for All Inventory BY DENNIS GALBRAITH , and rightly so. It’s also critical for the dealership. When...

Checking Your Service Department's Health By John Fairchild Owners and general managers need to feel the pulse of the Service Department constantly. Service retail metrics can...

A Team Approach to F&I In The Service Drive By John Stephens Coming out of the 2016 NADA Convention, one of the most discussed topics...

https://www.cbtnews.com/look-weeks-top-oem-headlines-18-3/

Combine the proper ingredients to boost your bottom line By Anne Fleming Many combinations of formulas can work, but finding the optimal chemistry with women customers can...

https://www.cbtnews.com/look-weeks-top-oem-headlines-18-2/

Don’t let Bad Phone Habits Disconnect Your Customers By Mike Haeg More mobile shopping, more targeted marketing, more car shoppers than ever before.  This means more calls...

Internet Research Takes Out Emotion; Test Drive Puts it Back By Mark Tewart  In that path there are specific things that can be done to increase the...

Clicks Don’t Sell Cars; Marketing Should Aim For the Return on Investment By Gino Cipperoni How many cars did my digital marketing sell me? That’s the...

Is a Website Personalization Strategy for You? By Russ Chandler In this day and age, your website is, arguably, the most important aspect of your dealership’s overall...