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Comfort Zones versus Accountability BY DON REED As a dealer, did last year bring you the return on investment that you expected? As a general manager...

Relationships Bring Value Added Benefits By Russ Chandler Most, if not all dealerships have different providers that they work with to ensure things run smoothly. There...

Mike Sullivan Sells Cars and Spreads the Word about the Environment By Mary Welch Mike Sullivan has always been environmentally aware — whether it is surfing, putting...

Thinking Like a Customer Might Seal the Deal By: Mark Tewart It’s a fact that the majority of customers still want to negotiate. Depending on the...

CHALLENGE YOURSELF By Cory Mosley I doubt Janet Jackson was thinking about the car business when she wrote, “What Have You Done for Me Lately.” But...

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Survey shows trends in financing, experience, technology and demographics By: Byan Ignozzi PricewaterhouseCoopers (PwC) recently conducted its 2016 International Automotive Lending & Leasing Survey. This survey...

It’s not Just What Not to Do — but WHAT to Do By: Jim Radogna News broke recently about five dealership employees that were arrested and...

Millennials Want Work/Life Balance and Fairness Treatment By: Adam Wright Every time the word “millennials” is uttered, it’s easy to see the eye rolls and groans...

Send OnPoint Target Car Shopper E-mails to Different Customers for Better Value BY AMY FARLEY Not all customers are created equal. That’s something dealers know well, and...