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Daily Newscast: GM offers Unlimited-data hot spots, your dealership’s IT strategy...
In today’s CBT Newscast for Friday March 17, 2017:
Why vehicles with wifi are the future sales opportunity
GM is now offering prepaid unlimited-data "hot spots";...
Facebook Ads Can, and Must, Be Measured
It is often said that 50% of marketing works, you just don't know which 50%. When it comes to Facebook ads, nothing could be further...
CRM AND CUSTOMER LOYALTY
What do we know about automotive consumers today? They know exactly what they are looking for, how many you have in stock, and how...
5 Ways to Keep the Business of CPO Customers
You Got their CPO Business, Now Keep Them: Here’s 5 Ways!
You want to retain every buyer to whom you sell a certified pre-owned (CPO) vehicle...
The Advent of Micro-Moments: Ensuring You’re Ahead of the Game
“Some folks might think that the phrase “micro-moments” is just some buzzword that’ll fade into the background, but that isn’t the case at all.”
Micro-moments...
PERSONALIZING THE CUSTOMER EXPERIENCE
Personalization is certainly trending in the automotive web space now and promises to continue to be a hot topic in 2017 as well. As...
How to develop more leaders
It might seem like a rhetorical question and one that is usually followed by a resounding “DUH!” The harsh truth is that it is...
DealerTeamwork’s New Advertising Solution
On this week's episode of Auto Marketing Now, Brian speaks to Sean Stapleton, CEO of DealerTeamwork, to talk about their innovating advertising solution.
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Daily Newscast: New study: 3 ways to capitalize on inbound calls
The more you know from customers, the bigger impact to your bottom line
New study: 3 ways to capitalize on inbound calls
Can more...