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McDonough Toyota

How to “Own the Market”: Toyota Turnaround Yields Happy Customers, Staff,...

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When Jonathan (Jon) Waters became an operating partner at McDonough Toyota, just outside Atlanta, he knew he was in a turnaround situation. The dealership...
newscast

How Facebook Messenger gets around car buying barriers | WardsAuto: Three Ways...

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On today's CBT Newscast for Thursday, October 19th, 2017: How Facebook Messenger gets around car buying barriers How do you create a barrier-free car buying experience...
newscast

Jeff Cowan: Is technology replacing the rules of salesmanship? | New...

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On today's CBT Newscast for Wednesday, October 18th, 2017: Jeff Cowan: Is technology replacing the rules of salesmanship? Have you ever tried to have a discussion...
language

Speak Your Customers’ Language

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Not long ago doctors typically talked to their patients in professional jargon, using terms that were hard for average people to understand. The hapless...

Are three-day holiday weekends still impactful? | Will self-driving cars improve...

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On today's CBT Newscast for Tuesday, October 17th, 2017: Are three-day holiday weekends still impactful? We know it's another month from now, but if you haven't...
newscast

CDK’s Ron Frey: All the touchpoints consumers are engaged in |...

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On today's CBT Newscast for Monday, October 16th, 2017: CDK’s Ron Frey: All the touchpoints consumers are engaged in With the amount of research consumers do...
newscast

Jeremy Anspach: What the future of digital marketing looks like |...

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On today's CBT Newscast for Friday, October 13th, 2017 Jeremy Anspach: What the future of digital marketing looks like Last week, PureCars acquired Showroom Logic. In...
DealerSocket

Meet DealerSocket’s New CEO: Sejal Pietrzak

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When changes take place with a tool or process at your dealership, you certainly want to know if things will change or disrupt that...
newscast

Meet DealerSocket’s New CEO: Sejal Pietrzak | 10 reasons why the...

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On today's CBT Newscast for Thursday, October 12th, 2017: Meet DealerSocket’s New CEO: Sejal Pietrzak When changes take place with a tool or process at your...

What’s behind this month’s strong US auto sales? | Words that Sell...

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On today's CBT Newscast for Wednesday, October 11th, 2017: Sally Whitesell: Words that Sell Service Having the right words to say to an 83-year-old man in your...