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Align Your FI Marketing with Consumers Wants
Bringing Customers Back
By: Glenn Pasch
Fixed operations marketing seems to be a big buzzword for 2017. With sales of new vehicles seeming to plateau, the...
Want more leads…give your guests a nudge!
Tips to Turn Views Into Sales
By: David Kain
Over the past two years I have heard consistently from dealers that their websites are less productive...
Enthusiasm best delivered by the enthusiast
Hire Someone Who Loves Cars
By: Rian Locadia
The automotive business as a whole has flourished, bringing in many exciting opportunities and new clients reaching both...
Is AutoNation jumping back into the used car biz?
AutoNation Inc. plans to spend as much as $500 million to expand its footprint in the U.S., as the nation’s largest dealership group by...
Does one price selling work for the dealer that started it?
If someone told Jerry Mullinax Saturn invented no-haggle pricing, he would respectfully disagree.
“My dad (Ed Mullinax) gets the credit for being the first guy...
Sales Tip of the Day – Customer Oppourtunities
Sales Tip of the Day - Customer Oppourtunities
Today's Sales Tip of the Day is with, Brian Pasch and he talks about turning OEM recalls into new...
The Importance of Monitoring Lubricants
Lifetime Fluids
By Ron McElroy
As poets, songwriters and authors often remind us; “Nothing lasts forever.” This is especially relevant in the automotive world. However, recent attitudes from...
Going Against the Tide
Going Against the Tide
Dishon Putz got tired of selling cars.
Oh, he liked the dealership business (he’s still in it) and enjoyed watching customers drive...
Top OEM Headlines | August 2016
This week's most impactful OEM headlines, including:
Porsche to create more than 1,400 jobs for electric cars : Porsche will boost the number of jobs for its...
