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The Automotive Industry Looks to Rebound with High March Sales
The automotive industry experienced sluggish sales and low declines in the first two months of 2018. Many were beginning to wonder how the rest...
March Auto Sales Winners: How and Why?
March kicked off a critical spring selling season for US light-vehicles. Auto sales rose by 6.4 percent, which was the biggest year-over-year increase since...
Why Traditional Advertising Efforts Are Not Dead
Dealership owners are constantly in a limbo trying to decide which advertising means and methods will get them the highest results. Some find that...
Why the US is Trailing in EV Sales
Volkswagen has committed to 50 new electrified vehicles by 2025. The Chevrolet Bolt is the North American Car of the Year for 2017. The...
How OEM’s Are Changing Their Production Lines to Produce Larger Vehicles
Most automotive companies produce the traditional passenger cars as well as SUV’s. In recent years, especially 2016 and 2017, automotive companies have seen a...
AIADA Announces Brad Strong As 2018 Chairman
The American International Automobile Dealers Association (AIADA) announced that Brad Strong will serve as its 2018 Chairman. Strong accepted the position in February of 2018...
Automotive Brand Loyalty: Why Is It Important, and Who is Doing...
One of the best ways to start a conversation about brand loyalty is to think about our purchasing commitments. A great place to start...
California Self-Driving Report May Validate Consumer Concerns
Would you allow your car to take control of your commute? This is the question many car buyers are still wrestling with. While, companies...
Bill Ford: $11 billion investment will make profit per vehicle “remarkable”...
On today's CBT Newscast for Wednesday, January 17th, 2018:
Steve Stauning: How to avoid the steps to the sale that customers dislike
As a dealership, you...
Prepare Your Dealership for Emerging Trends in 2018
It’s been a year of incredible resiliency, growth, and innovation in the automotive industry. Manufacturers like Volvo, Volkswagen, BMW, and many others have committed...