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used-car rule

Is your store compliant with this new Used-Car Rule?

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In November 2016, the Federal Trade Commission introduced changes to its Used Car Rule that affect auto dealers selling used vehicles. If your business belongs...
email marketing

Best Practices for Great Email Marketing

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Sales can be an easy job to do, but it is very difficult to learn. It’s not physically demanding and there are no real...
service

Eliminate This Big (And Expensive) Time-Waster in Your Service Department

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Time Really is Money Years ago, I took a job as a technician for a dealer that had 22 techs. The first time I took...
artificial intelligence

AI for Dealerships: Futuristic Tools to Improve Sales Right Now

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If your dealership has been hearing a lot about artificial intelligence, or AI, you’re in good company. The term crops up a lot, especially...

New-Car Dealership Employment Sets Record in 2016

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NADA.org: TYSONS, Va. (April 13, 2017) - Employment, wages and payroll at U.S. new-car dealerships all continued to rise in 2016, according to a new...
newscast

Daily Newscast: Are Tesla owners growing weary? | How to work...

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  On Today's Newscast for Wednesday March 29, 2017: Do too many tools & products = lack of human connection with customers? Having so many tools for...
Industry News

Industry News

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FCA Lights the Way FCA US dealerships are brightening the night for their customers who shop for new cars and trucks after sundown. FCA US has...
Steve Finlay

Steve Finlay w/ Ward’s Auto discusses F&I contest at Northwood University

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Northwood University students take this contest seriously.After all, they’re fledgling entrepreneurs in the school’s unique automotive marketing and management program and the prize is...
Succession

Beating the Succession Odds

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In the pop world there are the Dave Clark Five, the Jackson Five and Maroon Five. In the spy scene, it’s MI5. The Olympic...
Service Reception

3 Things Salespeople Need to Sell to Their Customers

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Bringing Customers Back By: Glenn Pasch Fixed operations marketing seems to be a big buzzword for 2017. With sales of new vehicles seeming to plateau, the...