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Nick Saban Highlights Final Day Of CBT Automotive Conference

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ATLANTA, GA. (PRWEB) JULY 13, 2015 Nick Saban of the University of Alabama, a four-time national football championship coach as well as a car dealer,...

Nick Saban Joins CBT Automotive Conference As Keynote Speaker

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ATLANTA, GA. (PRWEB) JULY 10, 2015 Nick Saban of the University of Alabama, a four-time national football championship coach as well as a car dealer,...

The Huge Cox Buyout Of Dealertrack: What It Means To Dealers

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Market participants expect greater simplicity for customers, but also more aggressive marketing and pricing. BY JON MCKENNA The price tag for Cox Automotive Inc.’s planned...

Dealer Pricing Transparency And TrueCar Are Debated Without NADA On The...

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Some dealers wonder why main trade association doesn’t take a more prominent role, but NADA prefers a back seat here. BY JON MCKENNA Back in 2013,...
Training Your Dealership Employees

Evaluate The Pros And Cons Of Training Your Dealership Employees Remotely

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It’s not as simple as comparing lower cost of online learning, webinars with whether they will retain material. BY CHRIS ROLLINS Is training of employees...
millennial women

Growth In Luxury Car Sales Comes From Millennial Women, Not Wealthy...

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Dealers should be shifting their marketing strategy to appeal to the segment likely to dominate their business for some time. BY JODY DEVERE Luxury car...
Dealership Video

Effective Dealership Video Is As Close As Your Smartphone

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Employees can both conceive and shoot very targeted marketing video, without a big investment in camera equipment. BY LAURA MADISON In 2015, car buyers are...
Sell Cars To Gen Y

The Challenge Isn’t Just To Sell Cars To Gen Y, But...

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Understand the particular triggers in a buy decision from millennial women, and adjust your sales tactics accordingly. BY ANNE FLEMING Here are a couple of...
complete credit applications

F&I And Sales On Same On Same Online Platform

If customers can complete credit applications and finance paperwork before coming to the dealership, the benefits are tremendous. BY PETE MACINNIS Today’s digital shoppers expect a...

CBT News – June 26, 2015

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On today's show: - Richard Holland, Managing Director of AutoPoint, discusses why your technicians might be unhappy - Curt Zondervan of No Pressure Selling explains how...