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Position Pitfalls

Avoiding Position Pitfalls

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Understanding your role in the dealership and how it contributes to the success of the entire operation leads to satisfied customers, higher profits and...
Servicing Millennials

Servicing Millennials

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Now is the time to embrace the way this generation shops not only for cars, but also for service, and adapt to their digital...
Holograms

Holograms: Coming to a Dealership Near You?

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Will holographic technology make the tablet – or even the F&I manager – obsolete? BY GEORGE ANGUS Americans love technology. That’s a fact. And staying...

CBT News – February 24, 2015

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On today's show: - Randy Nelson discusses why technicians from all around the US come to the MAADA (Metro Atlanta Auto Dealers Association) to train -...

Mitch Cummins, President of Opportunity Max, discusses keeping your website up...

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Mitch Cummins, President of Opportunity Max, sat down with us at NADA 2015 and discussed the importance of correct web links, updating your store...
Patti Swope

Continuing the Legacy

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Lessons learned from her late father, Sam Swope, have primed Patti Swope to take the auto group to new heights. BY CAROL WHITE Sam Swope...
Writing Service

The Myths of Writing Service, Part 2

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Don’t let myths about writing service keep your fixed operations from achieving great success. BY JEFF COWAN You may remember from my article last month,...

Mike Esposito, President and CEO of Auto/Mate, says it’s all about...

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It's all about mobile in 2015! Mike Esposito, President and CEO, Auto/Mate, says new mobile tools are all to your dealership advantage from mobile menus to...

Jeff Cowan discusses the mentality needed to hire and retain a...

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Just before the NADA convention, the Third Annual "Best Training Day Ever" took place in San Francisco that brought together hundreds of industry professionals...
Sell More

Easy Ways To Sell More (Even If You’re Too Busy)

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The river of gold is still flowing. Don’t wait until it dries up to get serious. BY JOE VERDE I talked to a dealer the other...