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Some dealers wonder why main trade association doesn’t take a more prominent role, but NADA prefers a back seat here. BY JON MCKENNA Back in 2013,...

It’s not as simple as comparing lower cost of online learning, webinars with whether they will retain material. BY CHRIS ROLLINS Is training of employees...

Dealers should be shifting their marketing strategy to appeal to the segment likely to dominate their business for some time. BY JODY DEVERE Luxury car...

Employees can both conceive and shoot very targeted marketing video, without a big investment in camera equipment. BY LAURA MADISON In 2015, car buyers are...

Understand the particular triggers in a buy decision from millennial women, and adjust your sales tactics accordingly. BY ANNE FLEMING Here are a couple of...

If customers can complete credit applications and finance paperwork before coming to the dealership, the benefits are tremendous. BY PETE MACINNIS Today’s digital shoppers expect a...

On today's show: - Richard Holland, Managing Director of AutoPoint, discusses why your technicians might be unhappy - Curt Zondervan of No Pressure Selling explains how...

On today's show: - Managing Director of AutoPoint, Richard Holland, discusses what might be making your technicians unhappy - Sales Tip of the Day with Jeff Cowan on...

Strategically combines two industry leaders known for innovation, customer focus and delivering results. Creates broader suite of open solutions that provide greater value to consumers,...

Quick self-exam reveals your inclinations as an ‘empowering leader’. BY DON REED As part of the fixed operations profit potential analysis that we conduct for...