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How to Create Excellent Employees
We all know the foundation for a great Service, Parts or Body Shop department or any venture really, is excellent employees. But if you...
Industry News
FCA Lights the Way
FCA US dealerships are brightening the night for their customers who shop for new cars and trucks after sundown.
FCA US has...
How to Add $2,000 Profit per Vehicle
Let Buyers Do It at Home
Most dealerships understand that much of the car-buying process takes place online. From comparing different makes and models to...
5 Ways to Keep the Business of CPO Customers
You Got their CPO Business, Now Keep Them: Here’s 5 Ways!
You want to retain every buyer to whom you sell a certified pre-owned (CPO) vehicle...
Don Chalmers: The Process to Excellence
Making and Measuring Goals — And Winning
Few get to start anything from scratch. A complete do-over. But that’s exactly what happened to Don Chalmers...
The Advent of Micro-Moments: Ensuring You’re Ahead of the Game
“Some folks might think that the phrase “micro-moments” is just some buzzword that’ll fade into the background, but that isn’t the case at all.”
Micro-moments...
So you want to sell your dealership?
Engaging Advisor to Assist
The time has come. You have well-thought-out reasons to sell your business. You have put your business in the best...
Is your dealer website mobile-friendly?
Car shoppers are interacting with dealerships on mobile. It doesn’t matter if it’s via an app or a mobile browser on their smartphones or...
What should a competitive intelligence tool offer?
If you are one of those rare dealerships that conducts competitor monitoring daily, you are ahead of more than 95 percent of the other...
Daily Newscast: Audience First, Everything Else Second
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Are you prepared for Trump's Border Tax?
Steve Finlay w/ Ward’s Auto discusses F&I contest at Northwood University
Audience First, Everything Else Second