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We're in the final month of the year, so a lot of dealerships are busy assessing plans for 2016 - including figuring out ways to...

Meantime, dealers hunt for advantages in tracking lead sources, identifying customer desires and designing offers. BY JON MCKENNA Informational kiosks have been on the dealership...

When it comes to evolving with the tech world, does your dealership offer older drivers the same technology you would push to millennials? According to...

Identify the kind of customer experience you want, and let procedures, hiring and training drive it. BY GLENN PASCH The word “culture” gets thrown around...

Zeigler Auto Group believes recruiting and developing talented staff is essential to growth. BY JON MCKENNA Back in 2004, Zeigler Auto Group ran four stores,...

Using women-centric advertising and sales strategies can help move truck sales, boost profits. BY ANNE FLEMING Truck sales continue to soar nationwide, and while many...

If more than half of your units are at least 30 days old, it’s time to perform more analytics. BY DALE POLLAK I would encourage...

A variety of reports help identify where a dealer’s website traffic originated, how your results compare, and other key performance metrics. BY AMY FARLEY Digital marketing...

“Progress might have been all right once,” humorist Ogden Nash once observed, “but it has gone on too long.” Apparently he is not alone...

Be prepared for extremely detailed project plans and numerous meetings with reviewers, architects and contractors. BY CHIP WALKER Congratulations! You have made the decision (maybe...