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Ford wants dealer service centers ready for special needs of ride-sharing...
Ford Motor Co. wants its dealership service centers to move much faster as an increasing amount of ride-sharing fleets hit the road and need...
Who wins with potential car buyers, your website or Amazon’s?
We already know how well Amazon is doing. In fact, we can't stop hearing how the auto industry needs to be more like Amazon...
Stop Limiting the Performance of Your Sales Team
In researching how people learn, and working with teams across the country, I find one of the biggest hindrances for improvement is the Performance...
Why customers are leaving your website early | Stop Limiting the...
On today's CBT Newscast for Monday, June 19th, 2017:
Why customers are leaving your website early
Consumers are going to dealer website, but most of the...
WardsAuto: A Formula for Dealership Success Despite Shrinking Margins
We’re coming off of a few great years, so you might not feel it yet, but vehicle sales are trending downward and profit margins...
Which employee is most responsible for your phone processes? | A...
On today's CBT Newscast for Friday, June 16th, 2017:
The dealership employee most responsible for your phone processes
True or False: The most important person at...
Succeeding in a Flat Market
When the market grew, dealerships grew. In fact, the past eight to ten years of growth in the auto industry has been great! However,...
Succeeding in a Flat Market | Are consumers waiting to buy...
On today's CBT Newscast for Wednesday, June 14, 2017:
Succeeding in a Flat Market
When the market grew, dealerships grew. In fact, the past eight to...
Attracting the Sales Talent You Want at Your Dealership
A sales position isn’t easy, so don’t settle for low-quality applicants
In the 2016 NADA Dealership Workforce Study, it’s noted that sales department turnover is...
Moving Excess inventory – Haig Stoddard, Wardsauto | Attracting the Sales...
On today's CBT newscast for Tuesday June 13, 2017:
Congrats On Your New Car! But Before You Go…
After weeks of test driving, researching and debating...