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Ford

Ford wants dealer service centers ready for special needs of ride-sharing...

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Ford Motor Co. wants its dealership service centers to move much faster as an increasing amount of ride-sharing fleets hit the road and need...
Amazon

Who wins with potential car buyers, your website or Amazon’s?

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We already know how well Amazon is doing. In fact, we can't stop hearing how the auto industry needs to be more like Amazon...
sales team

Stop Limiting the Performance of Your Sales Team

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In researching how people learn, and working with teams across the country, I find one of the biggest hindrances for improvement is the Performance...
newscast

Why customers are leaving your website early | Stop Limiting the...

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On today's CBT Newscast for Monday, June 19th, 2017: Why customers are leaving your website early Consumers are going to dealer website, but most of the...
success

WardsAuto: A Formula for Dealership Success Despite Shrinking Margins

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We’re coming off of a few great years, so you might not feel it yet, but vehicle sales are trending downward and profit margins...
newscast

Which employee is most responsible for your phone processes? | A...

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On today's CBT Newscast for Friday, June 16th, 2017: The dealership employee most responsible for your phone processes True or False: The most important person at...
flat market

Succeeding in a Flat Market

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When the market grew, dealerships grew. In fact, the past eight to ten years of growth in the auto industry has been great! However,...
newscast

Succeeding in a Flat Market | Are consumers waiting to buy...

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On today's CBT Newscast for Wednesday, June 14, 2017: Succeeding in a Flat Market When the market grew, dealerships grew. In fact, the past eight to...
extra mile

Attracting the Sales Talent You Want at Your Dealership

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A sales position isn’t easy, so don’t settle for low-quality applicants In the 2016 NADA Dealership Workforce Study, it’s noted that sales department turnover is...

Moving Excess inventory – Haig Stoddard, Wardsauto | Attracting the Sales...

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On today's CBT newscast for Tuesday June 13, 2017: Congrats On Your New Car! But Before You Go… After weeks of test driving, researching and debating...