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The service department front line is a pivotal position in the dealership. Staff there have the ability to create loyal customers or repel your...

You can make money with coupons with the right customer messaging and targeted marketing. It is easier to learn than it sounds. if you...

  On today's CBT Newscast for Wednesday, January 3rd, 2018: Ian Cruickshank: How important is photo and video interaction? When studying how customers research vehicles, there are...

With the continuous advancement and reliability of social media platforms and online media content, it’s no surprise that video content creation has become the...

Being a Service Advisor can be an overwhelming, stressful situation. The job may seem that you are constantly being bombarded with requests, tasks, and...

Manage Your Inventory Unfortunately, there is still a lot of guesswork that goes into inventory planning at many dealerships. This does not have to be...

Changing a dealership management system (DMS) has been likened to getting a heart transplant for your dealership. For this reason many dealers are reluctant...

  Joe Gumm speaks with Cory Mosley author, speaker, and expert in the auto retail space and the Host of Progressive Retail on CBT News...

With 2017 coming to a close, the focus is on starting the new year with a bang. Overall, the service industry doesn’t worry about...

The trendy term in the automotive industry for the past five years has been big data. It’s everywhere -- from car wifi to oil...