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Gen Z

Reaching Gen Z on Social Media

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Less than a decade ago we were discussing how businesses can focus their marketing strategies for millennials. But as millennials are now well into...

Who is the Squeaky Wheel?

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  On this week's edition of the Weekly Tune-Up, Becky Nixon explains how to find out who the "squeaky wheel" is in your department and...
retail

Boost Your Sales With a Better Online Retail Presence – Marco...

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With Digital Retailing becoming more attractive for the modern day consumer, Dealers are wondering if it is just a matter of time before they...
f&i

6 Surprising Stats For F&I Managers That Can Help You Sell...

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F&I managers are immediately at a selling disadvantage compared to the other profit centers in the dealership. They have to sell the products and...
newscast

Navigating The Millennial Workforce – Jeff Butler | Tesla Stock Downgraded...

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Today on CBTNews.com - Friday, July 20th, 2018: Navigating The Millennial Workforce - Jeff Butler In order for a company to stay competitive, they need a...
MILLENNIAL

Navigating The Millennial Workforce – Jeff Butler

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In order for a company to stay competitive, they need a fresh approach to compensation that reflects new values, attitudes, and lifestyles. That can...
big data

What Do I Do With All This Data?

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By 2021, Market Reports Center projects that Big Data Investments in the Automotive Industry will reach $5 billion. The Market Reports Center also already...
newscast

Does Your Succession Plan Reflect Your Long-term Vision? | Mercedes-Benz to...

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Today on CBTNews.com - Wednesday, July 18, 2018: Does Your Succession Plan Reflect Your Long-term Vision? - Richard J. Bryan Joining the CBT Automotive Network today...
confident

5 Tips to Build Your Confident Sales Approach

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We have all met Service Advisors who just seem to be natural at sales. Some people have simply “got it” when it comes to...
test drive

Six Ways to Use the Test Drive to Secure a Sale

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So much happens during the car buying experience that it is easy to forget how pivotal the test drive is to the total process....