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CBT News – January 22, 2016
This week's top stories:
Watch our exclusive interview with CBT Automotive Conference and Expo Keynote Speaker Nick Saban
We’ve got one prediction for 2016...
CBT News – January 20, 2016
On today's show:
Exclusive interview with CBT’s CEO and Founder, Jim Fitzpatrick and CBT Conference and Expo Keynote Speaker, Alabama Head Football Coach, Nick...
Are You On Top Of All Legal And Regulatory Compliance?
Follow this framework to make sure your oversight of your dealership departments’ compliance efforts is thorough. BY TERRY DORTCH
Compliance with federal and state laws...
Don’t Strategize Your Marketing for Only Women or Millennial Car Buyers
Dealers must not equate these broad customer groups with common market segments that they can effectively target.
BY DENNIS GALBRAITH
I hear or read many dealers,...
Consider Cross-Training For the F&I Process
You don't want hybird car sales reps, so consider a change in the F&I process.
BY MARK TEWART
Doesn’t it make more sense to let them...
The New Generation Of Kiosks Emphasizes Time Savings And Transparency For...
Meantime, dealers hunt for advantages in tracking lead sources, identifying customer desires and designing offers. BY JON MCKENNA
Informational kiosks have been on the dealership...
Training Helps Sustain Michigan Dealership Group’s Evolution Into A Substantial Corporate...
Zeigler Auto Group believes recruiting and developing talented staff is essential to growth. BY JON MCKENNA
Back in 2004, Zeigler Auto Group ran four stores,...
Competition Between Departments is Great but Don’t Let it Become a...
Dealers must employ specific tactics to foster a culture defined by skin in the other manager’s game. I am betting you have experienced this pain...
Take Steps To De-Mystify New Vehicle Technology For Your Customers
“Progress might have been all right once,” humorist Ogden Nash once observed, “but it has gone on too long.” Apparently he is not alone...