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technology

Jeff Cowan: Is technology replacing the rules of salesmanship?

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Have you ever tried to have a discussion with a teenager? It can be hard, especially if it's not with technology like text or...
newscast

Jeff Cowan: Is technology replacing the rules of salesmanship? | New...

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On today's CBT Newscast for Wednesday, October 18th, 2017: Jeff Cowan: Is technology replacing the rules of salesmanship? Have you ever tried to have a discussion...
new technicians

On-Boarding New Technicians

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If you have made a new hire, then you are aware that it takes them some time to get to where they contribute to...

What’s behind this month’s strong US auto sales? | Words that Sell...

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On today's CBT Newscast for Wednesday, October 11th, 2017: Sally Whitesell: Words that Sell Service Having the right words to say to an 83-year-old man in your...
digital marketing

The Power of Digital Marketing: How Dealers Can Use Technology To...

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Decades ago, most people were only exposed to advertisements on television screens, magazines, billboards. In the span of the past twenty years, the way...
mechanics

Becky Nixon: Creating successful pay structures for technicians

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For almost seven weeks, Chicago area dealership mechanics were on strike. Almost 2,000 mechanics at close to 140 new car dealerships throughout the Chicago...
newscast

Creating successful pay structures for technicians | Voice Search Engine Optimization...

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On today's CBT Newscast for Friday, September 29th, 2017:   Becky Nixon: Creating successful pay structures for technicians For almost seven weeks, Chicago area dealership mechanics were...
newscast

On-Boarding New Technicians | How to Allow Sales People to Become...

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On today's CBT Newscast for Thursday, September 28th, 2017: On-Boarding New Technicians If you have made a new hire, then you are aware that it takes...
Easycare Savvy

EasyCare takes first place in the Tech Tank at Digital Dealer...

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NORCROSS, Ga. — EasyCare announced that its SAVY™ mobile app suite and OBD-II device earned first-place honors in the Tech Tank competition at the Digital...
Vehicle technology study

Vehicle Tech Experience Study: Dealers Have to Prioritize What Technologies They...

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The J.D. Power 2017 Tech Experience Index (TXI) Study,SM released Wednesday, now in its second year, measures drivers’ experiences, usage, and interaction with 35 driver-centric...