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The Importance of Having Return Customers in the Service Drive –...
According to Cox Automotive’s latest study, Opportunities to Build Customer Loyalty, an estimated 70 percent of consumers who purchased or leased from a dealer...
Customer Retention: They Have to Like You
From dealership standpoint, customer retention for the long term is totally dependent on personal relationships with your staff.
The question “Would you take your car...
The Importance of Having Return Customers in the Service Drive –...
Today on CBTNews.com - Tuesday, May 7th, 2019:
The Importance of Having Return Customers in the Service Drive - John Fairchild, Fixed-Ops Expert
According to Cox...
Moving Dealerships From Transaction-Centric to Customer-Centric
Looking to 2019 and beyond, margin compression and customer expectations are among several factors that will increase, while more pressure from both existing and...
Changes Your Dealership Can Make Today to Build a Lasting Sales...
On today’s show, we welcome back Mark Rikess, CEO of The Rikess Group, a training and consulting group focused on helping dealers implement a...
How the Car Buyer Journey Has Changed and What it Means...
On today’s show, we’re pleased to welcome back Isabelle Helms, vice president of research and market intelligence for Cox Automotive. Isabelle is here to...
Creating the Perfect Work Environment for Retaining Techs
Dealerships nationwide are in the throes of a technician shortage. It’s one that NADA says could turn into a severe shortage in eight to...
Chevy Dealer Tim Roberts Discusses MotorTrend’s CPO Program | Creating the...
Today on CBTNews.com - Thursday, April 25th, 2019:
Chevy Dealer Tim Roberts Discusses MotorTrend's CPO Program
You know those cars you have on your lot that...
How Social Media Can Connect You to Your Audience
On today's Tip of the Day, Brian Pasch walks you through how you can improve your direct marketing campaign by using social media sites...
How to Set Up Your Middle Managers for Long-Term Success in...
On today's show, we discuss the turnover dealers see with middle managers and the challenges they face on the showroom floor every day with...