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Minimalist marketing techniques to try at your car dealership – Paul...
There is a lot of talk surrounding advertising techniques and the best way to reach consumers, especially in today’s climate. Paul Potratz, owner of...
Four FCA technical business leaders receive awards at Women of Color...
As of 2017, only 11.5% of science and engineering employees were women of color. Additionally, this group only represented 14.1% of Bachelor degree holders...
COVID-19 continues to propel tech innovation from automotive’s biggest players
Welcome to another edition of The Friday 5 with Steve Greenfield, Founder and CEO of Automotive Ventures, an auto technology advisory firm that helps...
Volvo Car USA makes long-term investment in auto technicians with new...
Auto technician tools can be a huge expense to someone early in their career and many can be burdened and go into debt because...
Electric vehicles make big waves in this week’s automotive tech headlines
Welcome to another edition of The Friday 5 with Steve Greenfield, Founder and CEO of Automotive Ventures, an auto technology advisory firm that helps...
Bernie Moreno returns to auto retail with new digital technology
While the COVID-19 pandemic has created many obstacles for auto dealers, some have found ways to create opportunities in the midst of adversity. After...
Mitsubishi connected car tech exemplifies a tool for customer retention
On Wednesday, Mitsubishi Motors announced that Eclipse Cross drivers will be equipped with connected car tools to accentuate the ownership experience through the My...
Auto investors make bold moves with this week’s tech company deals
Welcome to the first edition of The Friday 5 with Steve Greenfield, Founder and CEO of Automotive Ventures, an automotive technology advisory firm that...
Volvo Car USA Encouraging Tech Careers with Free Tools
Technicians have been a rare commodity for years, spurring companies like Manheim to begin developing apprentice technicians in new and creative ways. However, entrants...
How AI Technology Can Help Dealers Boost Sales Recovery
According to Cox Automotive’s COVID-19 Consumer and Dealer Impact Study, there are fewer new-car shoppers currently in the market for a vehicle. Since the...
