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Dealer clients of HookLogic are seeing an incredible 60-percent show-to-close ratio. BY CAROL WHITE If you want to sell more cars, you have to get...

Utilizing free analytic tools can simplify a dealer’s approach to digital marketing. BY AMY FARLEY Henry Ford once said he knew that half of every...

Having your dealership's web presence online appeals to tech-savvy consumers and is critical to keeping them engaged and eager to visit your dealership. BY ZACH KLEMPF Dealerships...

Victoria Rusnak has set her sights on growing her family’s business while maintaining the level of integrity her father instilled in the company. BY...

Developing a servant-like leadership culture and mindset can transform the service department from a necessary evil into a very profitable, necessary evil BY MICHAEL ROPPO Smart...

Employee satisfaction lies at the core of Continental Automotive Groups success. BY CAROL WHITE Unlike a lot of second-generation dealers, Will Hardeman and his sister...

The Greater New York Automobile Dealers Association still operates on many of the principles that it was founded on more than 100 years ago,...

Helping dealers better determine how they continue to grow and strengthen their businesses in the future will be more important than ever as changing...

Forward-thinking dealers will utilize improved technologies to turn website visits into increased sales. BY DENNIS GALBRAITH AND GINO CIPPERONI Dealers hear a great deal about...

What to look for when choosing the best marketing vendors for your dealership. BY AMY FARLEY If you’re like many dealers across the country, you recently...