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New report finds consumers prefer familiar auto options to advanced tech
While more advanced and exciting technology and drivetrain options are set to flood the automotive market in coming years, a new report found that...
Investment activity for automotive tech companies starts off strong in 2021
Welcome to another edition of The Friday 5 with Steve Greenfield, Founder and CEO of Automotive Ventures, an auto technology advisory firm that helps...
The role technological innovation will continue to play in 2021 for...
Today on CBT News, we're pleased to welcome the new Chief Revenue Officer of LotLinx, Bill Reidy, to the show. In this segment, Reidy...
Friday 5 special edition: The top 10 biggest automotive tech deals...
Welcome to another edition of The Friday 5 with Steve Greenfield, Founder and CEO of Automotive Ventures, an auto technology advisory firm that helps...
Aaron Bickart OfferLogix EVP/GM on the importance of integrating accurate finance...
Today on CBT News, Aaron Bickart, EVP and general manager of OfferLogix, joins the show again to discuss how API and fintech can address...
Geofencing: The Marketing Technique Other Dealers Use Against You
The concept of geofencing might’ve started as a GPS-based tracking application but it became a marketing technique soon after. The idea is simple: choose...
Car sales strategies then and now: How to modernize your techniques...
Today on CBT News, David Lewis is back on the show discussing a number of different topics across the automotive industry. Lewis is the...
Automotive marketing study reveals two marketing techniques that boost sales by...
There seems to be a winning combination of marketing techniques that can propel dealers to a significant sales bump. Outsell, a virtual engagement sales company,...
How tech startup SparkCharge is addressing EV charging concerns – Josh...
The EV market is expanding and there has been an influx of companies entering the market, but there has also been a lack of...
Policaro Group on the use of innovation and technology in automotive...
In Southern Ontario, COVID-19 affects customer sentiment just like the rest of the world. Google reports that 59% of car shoppers would complete their...