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Safety, Connectivity, and Infotainment: 2018 Car Buying Trends
2016 was the start of the sports-utility-vehicle and crossover takeover, and 2017 represented the complete infiltration. Consumers were interested in vehicles that were larger,...
Taking A Different Path to VP
At the age of 23, Casey Copeland was on an upward trajectory as an entrepreneur. Then in 2007 when the economy crashed, the online...
How Today’s Connected Car Buyer Has Changed F&I… For the Better.
Twenty years ago a F&I manager was one of the most respected and sometimes feared person at the dealership. They could make or break...
How to digitally market to the right people | Mary Barra...
On today's CBT Newscast for Tuesday, October 24th, 2017:
How to digitally market to the right people
For years, traditional marketing focused on reaching everybody. Today,...
Are OEMs Cutting Out the Dealer?
In a bid to mimic other online retail industries, several auto manufacturers have begun to offer services that reduce or eliminate time spent in...
Electric Vehicle Prices Remain High as Demand Increases
Oil Companies Are Concerned About EV Gains
Ten years ago, it was difficult to imagine a day when oil producers would be concerned about vehicles...
What’s behind this month’s strong US auto sales? | Words that Sell...
On today's CBT Newscast for Wednesday, October 11th, 2017:
Sally Whitesell: Words that Sell Service
Having the right words to say to an 83-year-old man in your...
Do Consumers Feel More Comfortable With Self-Driving Cars If The Voice...
Many Are Still Not Sold On The Safety Of Autonomous Vehicles
Imagine a morning commute where instead of keeping a close watch on the traffic...
New Legislation Increases Discussions About Consumer Safety In Regards to Self-Driving...
New Technologies Bring Opportunity And Concerns
Do you remember the first iPhone? What were your thoughts the first time you sat down to use the...
Filling The Gap – How Automobile Dealerships Are Involved In Educating...
The Future Employment Landscape
The automobile industry is as strong as the human capital within it. For dealerships to be successful there has to be...