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Car dealers leveraging social media to sell cars

7 ways car dealers can master social media

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95% of vehicle buyers use digital channels as a source of information, according to Google. Social media platforms are likely included in these channels...
social media content

5 creative social media content ideas for your dealership

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Are you looking for creative ways to market your automotive dealership on social media? If you have a social media presence, it's easy to...
pre-owned salespeople

Leveraging social media to promote pre-owned vehicle sales — Helmand Anwary...

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It's no secret that auto dealerships rely on a robust pre-owned car department. Today on Inside Automotive, we're joined by Helmand Anwary, Pre-owned Director...
TikTok

How car dealers can expand their social media strategy on TikTok

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TikTok is the 'it' social media platform to be on now. If you own a car dealership or work at one, don't look down...
Price

Social media marketing for car dealers: What is different in 2022?

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Welcome to this week’s episode of Used Cars Weekly, the original CBT News show dedicated to bringing car dealers best practices and tips for...
Roger Love

How to evaluate the success of your social media strategy

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Nobody can deny the power of social media in our society. However, many car dealers are still not taking advantage of advertising opportunities on...
Roger Love

How to evaluate the success of your social media strategy

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Nobody can deny the power of social media in our society. However, many car dealers are still not taking advantage of advertising opportunities on...
advertising

The real cost (and value) of social media advertising options

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Digital advertising is becoming an increasingly important part of marketing for businesses of all sizes. However, the cost and value of different digital advertising...
social media

Tips to improve your social media relationships

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In a 2016 article from Harvard Business Review, General Motors recounts how it began its consumer research department in 1933. Little did Alfred Sloan...

How much value does social media marketing bring to car dealerships?

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On the latest edition of Straight to the Point, host Frank J. Lopes is joined by Bob Lanham, Head of Automotive Retail for Facebook....