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Merging online car shopping and in-store experiences with enhanced data tools...
In today's world of instant connectivity, the lines between physical dealerships and digital spaces, for leads and sales, are increasingly blurred. And for the...
TotalCX revolutionizes the customer communication experience through mobile app integrations
HOUSTON, December 21, 2023 – TotalCX, the leading provider of AI-driven customer experience management solutions, is proud to unveil its latest groundbreaking development in...
How to make customer feedback part of your dealership’s growth strategy
In today’s highly competitive market, dealerships are continuously searching for new and creative ways to gain a competitive advantage. One often underestimated resource that...
How payment estimates impact the customer experience — Paul Appelbaum |...
Inaccurate payment estimates are one of the biggest pain points for car buyers, sometimes ruining the dealership experience for consumers. Unfortunately, many dealers rely...
Maximizing dealership profits with first-party data — Jade Terreberry | Cox...
First-party data, customer information collected and stored by a business, is a powerful tool that allows companies to provide better, more efficient service. But...
How to identify the best data collection partner for your dealership
Data collection is a challenging task for car dealers despite being a crucial component in modern automotive retail. Companies must be careful in how...
Used car dealers accelerating acquisitions with private listing platforms — Jennifer...
As consumers hold onto their vehicles for longer periods of time, used car dealers are looking for alternatives to trade-ins and auctions to keep...
Emerging trends in digital marketing and data collection for dealers —...
Customer data and digital marketing are crucial tools for running a profitable dealership. On this episode of Inside Automotive, host Jim Fitzpatrick is joined...
Types of customer data that will help you better understand and...
Are you ready for some detective work? See, in our auto dealership universe, there’s this untapped goldmine that’s waiting for a bit of investigation—call...
Attracting first-time car buyers: How to understand the needs of younger...
First-time car buyers, particularly millennials, are becoming an increasingly influential demographic in the auto retail industry. Previously, experts underestimated the interest of this generation...