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newscast

Daily Newscast: Big data + targeted marketing = your next buyer...

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On today's CBT Newscast for Tuesday April 25, 2017:  Big data + targeted marketing = your next buyer Big data has been taking center stage in...
marketing

Does marketing during big sporting events work for dealers?

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  Marketing around huge sporting events is garnering a lot of interest for auto makers. According to Jessica Stafford, VP of Marketing with Cox Automotive, these...
marketing

Does marketing during big sporting events work for dealers?

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https://www.cbtnews.com/jessica-stafford-marketing-sports/
newscast

Daily Newscast: Does marketing during big sporting events work for dealers?...

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  In today's CBT Newscast for Monday April 3rd, 2017: Does marketing during big sporting events work for dealers? Marketing around huge sporting events is garnering a lot...

What’s driving the average transaction price?

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The average new vehicle transaction price will hit an all-time high in 2016 at $34,077 per vehicle, a 2.7 percent increase from 2015 and...

The factors that will drive consumers to your dealership in Dec...

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Joe Gumm sits down with Jessica Caldwell, Senior Analyst with Edmunds

Trends in Leasing from Edmunds

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Trends in Leasing from Edmunds We interviewed Jessica Caldwell from Edmunds, and we asked her if leasing cars is the way the automotive industry is...