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Reaching Gen Z on Social Media
Less than a decade ago we were discussing how businesses can focus their marketing strategies for millennials. But as millennials are now well into...
NADA President Testifies in Front of Department of Commerce
Subsequent to several automakers and automotive organizations releasing statements regarding President Trump’s tariff plans and implementations, the President of the National Automotive Dealers Association...
Four Ways to Personalize Your Marketing to Increase Sales at Your...
Do you remember the last time you purchased something on Amazon? It is likely that as you were making your selection, you noticed suggestions...
The 3 Things Technology Should Do for You
Technology is supposed to make things simple. That’s about as clear and concise as it gets when the debate turns to the application of technology...
What Do I Do With All This Data?
By 2021, Market Reports Center projects that Big Data Investments in the Automotive Industry will reach $5 billion. The Market Reports Center also already...
Paul Cummings: Setting Goals For Each Department of Your Dealership
The CBT Automotive Network welcomes Paul Cummings, who is President and CEO of Paul Cummings Enterprises. He tells our Jim Fitzpatrick about his new...
Four Tips for Competing Against Services like Carvana
The concepts of flexibility, instant gratification, and convenience have crept into every facet of our lives as consumers. We can buy anything online thanks...
The Winners and Losers of May Auto Sales: A Month That...
Just when analyst think they have an idea of the purchasing patterns of car buyers, consumers end up bucking trends and surprising us all....
How Dealerships Can Leverage Organic and Paid Content on Facebook and...
There is no slowing down for Facebook and Instagram.
By 2019, Facebook, the world’s largest social network with 2.2 billion monthly active users, will account...
New Roads Pave the Way to Autonomous Driving Future in China...
In December 2017, a 3,540-foot-long stretch of road opened up in the eastern Chinese city of Jinan. This is no ordinary road. In fact,...
