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visual displays

Visual Displays — Best Practices in the Auto Industry

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The use of visual displays for advertising has had a major role in advertising for those in the automobile industry. This form of advertising...
Cody Lusk

Cody Lusk Set to Steer Import Auto Industry Through Stormy D.C....

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With a penchant for politics, Cody Lusk has been an ideal fit for his role as President and CEO of American International Automobile Dealers...
OEM

How Well Do Your Employees Know Your Dealership’s OEM?

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Working in a dealership requires dedication and commitment. Whether a GM, a salesperson, or even a lot technician, the day-to-day objectives of each position...

Imported Vehicle Prices Remained Flat Through July | Three Keys to...

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Today on CBTNews.com – Thursday, August 16th, 2018: The Three Keys to Attracting and Retaining Talent at Your Dealership - James Boening, Audi South Atlanta James...
auto sales

A Sign for the Rest of 2018?: July’s Auto Sales Take...

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As the saying goes, “all good things must come to an end.” The early-to-mid-year lift in auto sales hit a snag in July. Compared...
Gen Z

Reaching Gen Z on Social Media

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Less than a decade ago we were discussing how businesses can focus their marketing strategies for millennials. But as millennials are now well into...
Peter Welch

NADA President Testifies in Front of Department of Commerce

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Subsequent to several automakers and automotive organizations releasing statements regarding President Trump’s tariff plans and implementations, the President of the National Automotive Dealers Association...
personalize

Four Ways to Personalize Your Marketing to Increase Sales at Your...

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Do you remember the last time you purchased something on Amazon? It is likely that as you were making your selection, you noticed suggestions...
technology

The 3 Things Technology Should Do for You

Technology is supposed to make things simple. That’s about as clear and concise as it gets when the debate turns to the application of technology...
big data

What Do I Do With All This Data?

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By 2021, Market Reports Center projects that Big Data Investments in the Automotive Industry will reach $5 billion. The Market Reports Center also already...