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Lithia Motors set to acquire Detroit-based Suburban Collection
A source close to the situation told CBT News that Lithia Motors, one of the nation's fastest-growing public automotive companies, is in talks to...
Car dealership advertising ideas to drive success despite the pandemic
With COVID numbers continuing to stay high across the nation, many consumers are still shopping from home, and although e-commerce has been around for...
Five things to consider if you are thinking about selling your...
The COVID-19 pandemic has led to significant interruptions in the automotive industry. However, while the move to online sales and additional services like car delivery has...
Dealer sentiment acknowledges both slow downs and bright spots in Q4
Earlier this week, Cox Automotive released their Dealer Sentiment Index report and survey results for Q4. The study showcased responses from 1,077 auto dealers, which were...
Top 3 social media platforms your dealership should actually use
Just because there are many social media platforms out there, that doesn’t mean you should use them all.
So where does that leave your dealership?
You...
Connected cars and OTAs: What are the pros and cons for...
Who knew we would be living in a time when cars began to act like computers? Today's cars are connected in ways that we...
Can the auto industry maintain its torrid recovery pace?
After a devastating first half of 2020, the automotive industry sustains its strong recovery, outpacing retail recovery figures in other industries. CNN reports that...
More drivers back to routine as holiday season approaches
At the start of the pandemic, traffic volumes were noticeably lower nationwide with states like Florida reporting a 47.5% decrease in volume in March...
Best practices for using video on a dealer site
We live in an emerging Golden Era of video and photography. The new iPhone 12 can record videos in Dolby Vision format, and they...
Tips for effective vehicle merchandising and marketing – Part 2
Customers Don't Always Come Through the Front Door
As discussed in part one, the virtual showroom may seem similar to the brick-and-mortar store, but there's...