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How to optimize your marketing processes for a digital retailing platform

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On this episode of Auto Marketing Now, auto marketing expert Brian Pasch discusses the growth of digital retailing and its impact on marketing optimization....
OfferLogix

How to bridge the gap between your digital retailing platform and...

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Digital retailing is no longer an added incentive for dealers. It has become the expectation of automotive consumers. Today on CBT News, Aaron Bickart...

Former NFL player JJ Birden discusses how auto dealers can continue...

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Inspiration is the name of the game when it comes to motivating employees to give their best effort even during difficult circumstances. Today on...
car buying experience

4 universal rules car dealers can follow to achieve sales success

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On this edition of Straight Talk, our host, David Lewis, shares with us four rules dealers should follow to ensure a successful sales presentation....
AutoNation sells remaining ..Friday 5

Electric and autonomous vehicle tech startups confirm major deals this week

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Welcome to another edition of The Friday 5 with Steve Greenfield, Founder and CEO of Automotive Ventures, an auto technology advisory firm that helps...

How car dealers can put their best foot forward when it...

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Hiring and recruiting methods in the auto retail industry have changed tremendously since the beginning of the COVID-19 pandemic. Car dealers have had to...

Auto retail veteran Jim Ziegler discusses how industry reinvention and innovation...

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The buzzword for the past several years n the automotive industry has been digital retailing. However, over the past 12 months of the Coronavirus...

3 practical steps leaders can take to support their employees during...

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The COVID pandemic has lasted longer than many of us have expected. So what can leaders and managers do to encourage and support their...
financing

Are fixed operations financing options necessary?

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According to AAA, theĀ average vehicle service invoice costĀ is now between $500 and $600 in the US. That pricing has been exacerbated by the pandemic...

How to position your fixed ops department for maximum success in...

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Fixed-ops practices in 2021 look a lot different than they ever have before. Here to talk about the fixed ops strategies that have evolved...