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Banking on a New Customer Experience
Bernie Moreno, founder and president of the Bernie Moreno Companies, draws upon his days with Saturn Corp., to build Ohio’s largest luxury auto group....
Creating the High-Performance Organization
Having a skilled and talented workforce is central to a healthy and profitable dealership.
BY GREG SMITH
Just imagine walking through the doors of your dealership...
Trial Closes – What Do They Really Accomplish?
Trial closing pits the salesperson against the customer and, in the end, creates negative tension that could have been avoided. BY DAVID LEWIS
Anyone who...
Creativity Sells Cars
Employee satisfaction lies at the core of Continental Automotive Groups success. BY CAROL WHITE
Unlike a lot of second-generation dealers, Will Hardeman and his sister...
Constant Change
The Greater New York Automobile Dealers Association still operates on many of the principles that it was founded on more than 100 years ago,...
Make the Most of Your Marketing Dollars
Paying close attention to three key areas could prevent you from wasting 20 percent or more of your marketing budget. BY GLENN PASCH
You could...
Solutions to Progress Barriers With Transparency In F&I
21st Century thinking and embracing a new era of transparency in F&I department will bring about a positive change in the auto industry. BY REBECCA...
Using Customer-Centric Websites to Boost Sales
Forward-thinking dealers will utilize improved technologies to turn website visits into increased sales. BY DENNIS GALBRAITH AND GINO CIPPERONI
Dealers hear a great deal about...
CBT Automotive Network Announces 2nd Annual ‘Road to NADA Bus Tour’...
ATLANTA, GA (PRWEB) JANUARY 19, 2015
CBT Automotive Network announced its 2nd annual “Road to NADA Bus Tour.” CBT News, along with sponsor Cars.com, kicks...
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