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gross profit

2 Ways to Increase Gross Profit Right Now

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  Industry renowned Automotive Trainer Alan Ram chats with Joe about the opportunity to increase gross profits in your dealership. Hitting volume records is huge right...
online car sales

Best practices for e-commerce car sales

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Most dealerships understand that much of the car-buying process takes place online. From comparing different makes and models to researching pricing and trade-in values,...
Adding Vehicle Profit

How to Add $2,000 Profit per Vehicle

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Let Buyers Do It at Home Most dealerships understand that much of the car-buying process takes place online. From comparing different makes and models to...
Captive Insurance

Should I Form a Captive Insurance Company?

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Assessing Your Dealership’s Risk Dealership owners face many risks in today’s world. Some of these risks can be covered through traditional commercial insurance policies, such...

Thank You For Registering

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Thank you for registering for “Audience First, Everything Else Second“ Join Force Marketing’s VP of Sales Eric Mercado, as he takes you through selecting the right audiences...

The Business Gods: Go Bold!!

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If You Want to Win — Go For It! By: Jeff Cowan So you have been in business for a while and you’ve built a name. ...

Decoding the Digital Retailing Puzzle

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Balancing the eCommerce Versus Showroom Experience By: Russ Chandler For the longest time, consumers who were ready to buy a car physically went to your dealership....

The luxury brand taking on BMW and Mercedes Benz

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Report: Google set to enter ride-sharing deal with FCA - Google parent Alphabet  plans to launch a ride-sharing service with Fiat Chrysler Automobiles' new...

Stay ahead of the competition by improving this one thing

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Stay ahead of the competition by improving this one thing Now is the the time to be in automotive. We are steaming toward another record...

Want more leads…give your guests a nudge!

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Tips to Turn Views Into Sales By: David Kain Over the past two years I have heard consistently from dealers that their websites are less productive...