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Balancing the eCommerce Versus Showroom Experience By: Russ Chandler For the longest time, consumers who were ready to buy a car physically went to your dealership....

Important Steps For Every Dealership to Take By: Barry Carter We see news headlines daily, for instance: “Credit Card Company Suffers Data Breach” or “Personal Information...

One in four car shoppers (24%) make their first contact with a dealership through email, website forms or other digital means, according to the...

It’s All in the Attitude and Your Choices By: Paula Bliss It All Begins Here “Don’t give me that attitude!”  Ever heard that?  Or, “You need an...

How to Make the “Hard” Talk Easy By: Chuck Sujansky You know that sinking feeling! Your boss casually mentions that “it’s time for your annual performance...

Spend Time and Money on Cars that Aren’t Selling Themselves By: Dennis Galbraith Auto dealers are awash in marketing options promising to sell more vehicles with less...

https://www.cbtnews.com/selling-needs-sold-2/

https://www.cbtnews.com/20676-2/

How to make the "Hard Talk", easy By Chuck Sujansky You know that sinking feeling! Your boss casually mentions that “it’s time for your annual performance review”...

https://www.cbtnews.com/look-weeks-top-oem-headlines-19-2/