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black friday

How To Market Your Dealership To Win On Black Friday?

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Black Friday is typically one of the busiest shopping days of the year as it kicks off the holiday season. Around 30% of the...
social media

How To Use Social Media Data For A Trend Analysis In...

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Similar to any other industry, it’s essential for dealerships to use the data they collect to continue on improving. The automotive industry, especially, is...
kerrigan

Kerrigan Report: Lithia Motors Sees Gains in October

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Erin Kerrigan, Managing Director of Kerrigan Advisors, joins CBT News to discuss October’s  Kerrigan Index and the marketplace’s reaction. The Kerrigan Index™ is composed of the seven publicly...
air filters

The Profit in Cabin Air Filters

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In a time when the media often speaks about air pollution and the health benefits of clean air, it is hard to believe that...
happiness

The Difference Between Joy and Happiness

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The world in which we live is very much centered around self advancement and, alternatively, protecting ourselves from harm and challenges. There is nothing...
staff

Why You Should Terminate Underperforming Staff in Your Dealership

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Everyone could name someone they work with now that probably shouldn’t have the role they are in. They arrive at work with a chip...
newscast

Fast Track Sales with Training, Collaboration, and Motivation | Why You...

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Today on CBTNews.com - Tuesday, November 6th, 2018: Fast Track Sales with Training, Collaboration, and Motivation - Dave Benson, The Sales Hustlers Cultivating a network for...
transparency

Boost Dealership Transparency with One-Price Selling – Barry Schwartz, Robertson Honda

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Today, fewer consumers rely on a salesperson to make an informed purchase. Simply put, the internet gives the customer more transparency than the dealer...
time

9 Ways To Speed Up Your Customers Transaction Time

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A faster transaction line means more sales in shorter periods of time – it’s simple math. As we approach some of the biggest holidays...
warranty

Are Manufacturer Add-on Warranties Good for Dealers?

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General Motors rolled out a new warranty option on October 15th of this year, that is unlike any extended warranty currently in the market....