Millennials, Mobile, and Marketing

When it comes to the “Three M’s,” the auto retail future certainly looks bright for dealerships that utilize and take advantage of: millennials, mobile, and marketing.
Zach Klempf, a millennial himself and CEO of Selly Automotive, was a speaker at the GIADA Convention and said whether you’re an independent or a franchise, being data-driven and taking advantage of technology can benefit everyone.